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El Paso, Texas – During the pandemic, we heard stories of companies struggling to survive after being forced to close. However, despite these challenges, the One El Paso recording studio has been able to think outside the box to maintain its business.
It was in 2019 when Chris Baylon and Jaime Aranda created Studio 411. A recording studio located in the heart of downtown El Paso.
“Here at Studio 411, we always focus on the customer to get them as far as possible,†said Baylon, Reservations Manager for Studio 411.
Fast forward to March 2020. Covid-19 has hit the border and businesses have been forced to shut down.
“When COVID hit us, we had to do it for us too, so now we’re trying to figure out how we’re going to do it for ourselves and do it for the same customers but in a different way,†Baylon said.
Both business partners knew they had to think outside the box to keep their business going despite their doors being closed.
“We basically lit a fire under ourselves and said, hey, we’re going to try and do everything online, whether it’s podcasts or other music,†Baylon said, “And since we can do it all in online now, there really is no need for them to come to the studio, so even though we closed our doors for the safety of others, we still decided that we were going to help people in some way. another one.”
It is this mindset that has helped Studio 411 gain traction not only nationally, but also internationally. Customers as far away as Canada and India have contacted Studio 411 to create content for their businesses.
Both business partners have advice for other entrepreneurs who may be struggling to get started.
“Try to figure out what you’re already good at and what there is already a demand for and just put them together.”
For more information on the services provided by Studio 411, simply click here.
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